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Make profit, not pollution: How Businesses Turn Trash Into Cash
July 29, 2021 - January 1, 2022
Did you know that a single plastic bottle could take up to 450 years to fully decompose?
A lifetime of indiscriminate disposal of plastics can be detrimental to the ocean, marine life and landfills that could leak toxic pollutants to food and water systems.
Sustainable living might be costly, for now, but it pays to pay it forward. There are ways to mitigate the irreversible effects of plastic pollution, and several organizations have partnered to make it easier for the public to contribute to proper plastic disposal.
From waste to life-savers
Beauty brand Garnier, retail chain Watsons and The Plastic Flamingo launched its first ever Plastics Collection Program. The program accepts plastic donations that will be turned into eco-planks and will be used to build emergency shelters for the less fortunate.
The Plastic Flamingo is a social company based in Manila that collect and recycles plastic waste.
“We are one in pursuing our shared vision of responsible stewardship of our planet and clean beauty accessible to all. It starts with us, and it takes a global brand like Garnier and a retail giant like Watsons to get things started and take the leap towards sustainability. By partnering with The Plastic Flamingo, we are able to leverage their expertise on innovative and relevant ways of reusing plastics – like building infrastructure for emergency shelters. There’s a lot more to be done and the sustainability journey is far from over, but with these steps, we are paving the way to a brighter future” said Josteen Vega, Garnier Marketing Manager.
The brand partnered with e-commerce site Shopee with the Green Parcel partnership. The beauty brand also got its global accreditation from Cruelty Free International under the Leaping Bunny Program. The program is a globally-recognized standard for cruelty-free products in terms of cosmetics, personal care and household care.